August 5, 2008
Voice calls are not a priority for Mobile Phone Users
The Mobile Data Association ( MDA ) has reported that consumers no longer see their mobile phones as basic communication tools for making voice calls. Increasingly, handsets are being viewed as ,must-have, devices for surfing the internet, recording and/or playing music, taking pictures, filming video clips, playing digital games and sending text messages.
The organization revealed that British mobile phone owners exchange around ten million photographs and videos and approximately 1.5 billion texts each week. There is little sign that this consumer trend will slow down and many market analysts have predicted that the current advances in mobile technology will continue to feed the expansion of the mobile market.
The MDA ,itself, predicts that mobile internet usage will increase by 20% in 2009. Additionally, the MDA expects that mobile internet use will become as popular as accessing the web via computer.